SEO report of brownsskishop.com
Redirected to www.brownsnz.com/
Browns Ski Shop - Queenstown, New Zealand
www.brownsnz.com/
Ski Shop Queenstown New Zealand, Mid-range to Executive Ski and snowboard hire & rentals.
Tasks
- Avoid using deprecated HTML tags.
- Implement the viewport meta tag.
SEO
URL
Domain : www.brownsnz.com/
Character length : 17
Title
Browns Ski Shop - Queenstown, New Zealand
Description
Ski Shop Queenstown New Zealand, Mid-range to Executive Ski and snowboard hire & rentals.
Keywords (meta keywords)
Ski, Boot, Rental, Hire, Rentals, Snow, Queenstown, New Zealand, Head, info, season, browns, ski shop, snow report, alpine, renting
Error! Using “meta keywords” is meaningless in a while.
Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
No info found.
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Browns Ski Shop - Queenstown, New Zealand
Character length : 41
Good! The title’s length is between 10 and 70 characters.
Character length : 41
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 14%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 1 | 1 | 3 | 0 | 0 | 0 |
Heading structure in the source code
- <H1> Queenstown - This is where it all began...
- <H2> Welcome to OUR playground
- <H3> Kids & Family
- <H3> Rental Gear
- <H3> Browns Shop
Word cloud
- browns9
- shop6
- ski5
- gear4
- kids3
- queenstown3
- snow3
- family3
- knowledge2
- email2
- boots2
- home2
- life2
- report2
- rentals2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| browns | |||
| shop | |||
| ski | |||
| gear | |||
| kids | |||
| queenstown |
Two Word cloud
- rentals shop2
- kids family2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 12 images on this web page.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
1.60
Flesch Reading Ease
92.40
Coleman Liau Index
9.10
Automated Readability Index (ARI)
1.00
Dale–Chall Readability
4.50
SMOG Index
6.50
Spache Readibility
5.00
Number of letters
1068
Number of words
252
Number of sentences
51
Average words per sentences
5
Number of syllables
326
Syllables in words
336
Average syllables in words
1.29
Number of words in first three syllables
16
Percentage of word / syllables
6.35
Words not in Dale-Chall easy-word list
68
Words not in Spache easy-word list
74
Technologies
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
82
Number of source domains
19
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- http://scripts.sslarea.net/js/jquery1.5.min.js
- http://scripts.sslarea.net/js/cufon.js
- http://www.brownsnz.com/js/brownsnz.js?190329
- http://www.jscache.com/wejs?wtype=socialButtonBubbles&uniq=307&...
- http://www.brownsnz.com/brownsnz.css?190329
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
- http://www.brownsnz.com/js/brownsnz.js?20170509
File size of all javascript files combined
1.06MB
Javascript minifying
You can save 1.9KB (39% compression) on the analysed URL by minifying the javascript files.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
- http://www.brownsnz.com/brownsnz.css?20170509
File size of all css files combined
84.13KB
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
140.28KB
Gzip compression
Error! By using Gzip you can save 54.7KB (65% compression) on your site.
- By compressing http://scripts.sslarea.net/js/jquery1.5.min.js you can save 54.7KB (65% compression rate)
- By compressing http://scripts.sslarea.net/js/cufon.js you can save 10.5KB (59% compression rate)
- By compressing http://www.brownsnz.com you can save 6.7KB (63% compression rate)
Speed test – Browser cache
Number of static resources (image, JS, CSS)
56
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| http://scripts.sslarea.net/js/cufon.js | Expiry time is not specified |
| http://scripts.sslarea.net/js/jquery1.5.min.js | Expiry time is not specified |
| http://www.brownsnz.com/images/controls.png | Expiry time is not specified |
| http://www.brownsnz.com/images/daysat.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/daysun.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/f.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/facebook_icon.png | Expiry time is not specified |
| http://www.brownsnz.com/images/footer.jpg | Expiry time is not specified |
| http://www.brownsnz.com/images/fullreport.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/home.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/kidsfamily.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/link_kidsfamily.png | Expiry time is not specified |
| http://www.brownsnz.com/images/link_rentals.png | Expiry time is not specified |
| http://www.brownsnz.com/images/link_shop.png | Expiry time is not specified |
| http://www.brownsnz.com/images/loading.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/mail_icon.png | Expiry time is not specified |
| http://www.brownsnz.com/images/qualmark2.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/queenstown.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/snowreport.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/title_kidsfamily.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/title_rentals.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/title_shop.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/today.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/tv.png | Expiry time is not specified |
| http://www.brownsnz.com/images/tvfacesupport.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/twitter_icon.png | Expiry time is not specified |
| http://www.brownsnz.com/images/weather/01dsm.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/weather/02dsm.gif | Expiry time is not specified |
| http://www.brownsnz.com/images/weather/10dsm.gif | Expiry time is not specified |
| http://www.brownsnz.com/nav/contact.gif | Expiry time is not specified |
| http://www.brownsnz.com/nav/lifeatbrowns.gif | Expiry time is not specified |
| http://www.brownsnz.com/nav/localwisdom.gif | Expiry time is not specified |
| http://www.brownsnz.com/nav/rentals.gif | Expiry time is not specified |
| http://www.brownsnz.com/nav/shop.gif | Expiry time is not specified |
| http://www.brownsnz.com/nav/workshop.gif | Expiry time is not specified |
| https://syndication.twitter.com/settings | 10 minutes |
| http://connect.facebook.net/en_US/all.js | 20 minutes |
| http://platform.twitter.com/widgets.js | 30 minutes |
| http://www.brownsnz.com/brownsnz.css?190329 | 60 minutes |
| http://www.brownsnz.com/js/brownsnz.js?190329 | 60 minutes |
| http://www.google-analytics.com/ga.js | 2 hours |
Speed test – Images
File size of all images combined
421.79KB
Image optimisation
You can save 42.9KB (50% compression) by optimising the images below:
- By lossless compressing the http://www.tripadvisor.co.nz/.. /20x28_green-21693-2.png you can save 14.2KB (92%) data.
- By lossless compressing the https://www.tripadvisor.co.nz/.. /20x28_green-21693-2.png you can save 14.2KB (92%) data.
- By lossless compressing the http://www.brownsnz.com/images/logo.png?v2 you can save 6.1KB (23%) data.
- By lossless compressing the http://login.foxyms.co.nz/.. /A-Barwood-GS-Coronet-2015--002-.jpg you can save 3.6KB (29%) data.
- By lossless compressing the http://www.brownsnz.com/images/qualmark2.gif you can save 1.3KB (29%) data.
- By lossless compressing the http://www.brownsnz.com/images/mail_icon.png you can save 886B (67%) data.
- By lossless compressing the http://www.brownsnz.com/images/facebook_icon.png you can save 877B (78%) data.
- By lossless compressing the http://www.brownsnz.com/images/link_kidsfamily.png you can save 863B (16%) data.
- By lossless compressing the http://www.brownsnz.com/images/twitter_icon.png you can save 846B (62%) data.
- By lossless compressing the https://static.xx.fbcdn.net/rsrc.php/v3/y5/r/OqOE21UvWe3.png you can save 201B (50%) data.
Links
We found a total of 29 different links.
Internal links: 23
External links: 6
Internal links: 23
External links: 6
External links:
| Link text (anchor) | Link strength |
|---|---|
| Tweet | |
| http://www.tripadvisor.co.nz/Attraction_Review-g255122-d6931901-Revie... | |
| Swordfox | |
| http://www.qualmark.co.nz |
Internal links:
Website security
IP
49.50.240.166
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Typos
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